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Here at Kajabi, we’re passionate about helping entrepreneurs achieve their dreams. Alex Fergus, a fitness & wellness instructor, is one of our esteemed #KajabiHeroes who recently shared his storym as well as some of the tips and tricks he’s used to become successful.
We’re going to break down some of the lessons, tips, and experiences Fergus shared with us (if you want to watch our interview with Alex, click here). Additionally, we’ve prepared a special downloadable document to help you replicate Fergus’s success.
Alex Fergus: A Knowledge Commerce Professional
Landing pages are the bread and butter of many businesses. This is especially true in Knowledge Commerce. You need a way to funnel your traffic to a specific destination that might help consumers convert.
You might already have landing pages, but do they help your bottom line? If not, you might need to make a few adjustments to turn them into high-converting landing pages.
It doesn't have to involve a complete overhaul. In fact, sometimes the smallest changes can yield the biggest results, such as altering the color of a CTA button or exchanging the image for a more relevant one.
Here at Kajabi, we like to celebrate the people who use our platform to tremendous success. One example is entrepreneur Erica Ziel, a #KajabiHero whose brand started with the hugely successful Knocked-Up Fitness.
Ziell focused on helping pregnant women stay in shape safely and effectively. She has several products under that brand, including online courses and physical media.
She's also the proprietress of Core Athletica, an umbrella brand that features her front-and-center. Ziel offers personal training sessions in core strengthening and Pilates.
Have you ever read a product description that made the product irresistible? You found yourself unable to imagine life without that product because of the compelling copy.
It doesn't happen often, but when it does, it's almost magical. Great product copy entices consumers to click the "buy" button before they can even begin to rationalize the purchase in their own minds.
If you want to sell more of your online courses and other digital products, you need amazing product descriptions. Learning how to write product descriptions will make your sales pages more effective and will reduce the time you have to spend on marketing.
Welcome to the first feature roll up of 2018.
We finished our last build cycle (Dauntless) at the end of 2017 and as we entered 2018 we began our newest cycle called Liberator, where are goal is to “liberate” you from different restrictions within the app.
This is probably one of most exciting build cycles to date so be sure to keep your eyes peeled for some of the new features we have coming your way.