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Kajabi Blog

What Is Customer Lifetime Value and How to Calculate It (Formula)

When it comes to marketing metrics, we all know you’ve got plenty to choose from, right? But for those of us don’t exactly have “beautiful minds” and aren’t solving long form equations on chalkboards to pass the time...there’s good news!

Less is actually more in the land of business performance.

In fact, data overload can cripple a Knowledge Commerce business. All that time crunching the wrong numbers, could’ve been time spent on launching new projects and making sales.

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How to Write an Effective Testimonial in 2018: 9 Steps + Examples


Learning how to write a testimonial can help you elicit better testimonials from your customers. After all, if you don’t know what a great testimonial looks like, how can you know whether yours are effective?

Great testimonials can elevate sales pages and make landing pages stand out. They’re ideal for bringing new Knowledge Commerce customers on board.

Many businesses post hundreds (or even thousands) of lackluster testimonials on their websites. These testimonials often read like the review section of a product page on Amazon:

  • Fantastic product!
  • Couldn’t live without it!
  • I can’t recommend [product] enough!
  • Get one! You won’t be sorry!
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Vigilant Cycle Recap

We’ve just wrapped up our latest development cycle, Vigilant, which means we have new features to the Kajabi platform!

Today, we're excited to lift the veil on what we've accomplished! Let's dive right in.

Here are some of the biggest highlights you need to know about...

New User-Interface Improvements

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How to Write a Blog Post in 2018: 10 Super Easy Steps to Succeed


Learning how to write a blog post seems pretty easy, right? In fact, you might already blog on a regular basis.

However, blogging has changed over the last few years. Reader expectations have heightened, and the same old content just won’t cut it anymore.

Blogging has become an integral part of most businesses’ marketing strategies. You don’t want to get left behind.

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21 Tips on How to Get More YouTube Subscribers for Free in 2018

YouTube has become one of the most popular websites on the Internet. It’s chockful of videos consumers love to watch, so why not join the craze?

Getting subscribers is a lot more difficult than starting a YouTube channel, though. You can make videos until the cows come home, but if people don’t subscribe, you won’t get the reach your channel deserves.

Using YouTube to host live webinars, post recorded videos, and direct viewers to your website are all great strategies. You just need a way to convert viewers into subscribers.

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