marketing Sep 20, 2017
You might already be familiar with the sales funnel. It’s a way to guide customers through the buying cycle in an efficient and strategic way. Landing pages serve as a magnet for turning leads into prospects and prospects into customers.
Since your business can’t survive if nobody reaches the bottom of the funnel, you’ll want to use every tool in your arsenal to encourage sales. Landing pages offer just one option, but it’s a powerful one.
Why? Because landing pages directly encourage sales.
marketing Sep 18, 2017
If you’re planning to start an email marketing campaign, you need the right strategy in place to increase open rates, click-throughs, and sales. Believe it or not, timing can play a huge role in your success.
Choosing the best day and time to send your emails can catch your prospects at the perfect time. Everyone has different schedules, though, so pinning down the ideal day and time can prove tricky.
That’s why we’re going to walk you through this process and help you understand the variables that you should consider when timing your email marketing campaigns. It might seem like too much work, but you’ll thank yourself with your online course sales start going through the roof.
This week’s #kajabihero is all about empowering and inspiring women to choose confidence.
Her personal motto is to, ‘shine bright’ so that everyone around you is encouraged to do the same. With her beautiful pink hair and tattoos of butterflies all over her arms, she daily lives out her passion for all the world to see.
I asked her the significance behind the butterflies and she said that they are the perfect picture of transformation, and since she experienced a few major transformations in the last few years, the butterfly was appropriate.
Another two weeks have gone by and you know what that means... time for another Feature Rollup!
We’re almost done with our Ascender development cycle, which means there are some REALLY BIG things coming on the horizon.
Today’s feature rollup has minor tweaks, but they will serve as a bridge for what’s to come.
marketing Sep 13, 2017
If you haven’t already started building an email list, you’re missing out. Email open rates average around 25 percent, which means that it’s an easy, convenient way to reach current and potential customers.
Think of email marketing as your doorway to the customer. You send out a targeted missive that encourages the subscriber to take a particular action — one of your choosing — and you get a chance to make a sale.
It’s that easy. However, you can’t reap the benefits of email marketing unless you start building an email list from scratch. Don’t worry. It’s not as difficult as it sounds.