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If people don’t know who you are, how can they buy your digital products? They can’t.
Brand awareness is one of the most important aspects of growing an online business. Making people aware of your brand and your products makes you more likely to generate profit.
When you sell a house, you depend on the equity in that property to buy a new one. Your total equity depends not only on the house’s value and sale price, but also on the amount of money you might still owe the bank.
Positive equity is always a good thing. It means that you’ve built up assets that you can later convert to cash if necessary.
“Instagram is one of the most popular social media channels. It has about 600 million users, which puts it behind Facebook in terms of potential audience, but it’s also a highly engaging and visual platform. #Kajabi” — Tweet this!
You can use Instagram for more than just posting pretty pictures. It’s a great way to engage your Knowledge Commerce audience through images, hashtags, and captions.
Have you ever read a product description that made the product irresistible? You found yourself unable to imagine life without that product because of the compelling copy.
It doesn't happen often, but when it does, it's almost magical. Great product copy entices consumers to click the "buy" button before they can even begin to rationalize the purchase in their own minds.
If you want to sell more of your online courses and other digital products, you need amazing product descriptions. Learning how to write product descriptions will make your sales pages more effective and will reduce the time you have to spend on marketing.
We live in a fast-paced world. Everyone wants instant gratification. These challenges can either be assets or challenges for your Knowledge Commerce business.
If you’re anything like the Kajabi team, you want them to become assets.
It’s true that customer service, product development, and marketing are long-term games. However, that doesn’t mean you have to sit back and wait for good things to happen.